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Senior Marketing Professional - Fractional

We are seeking a Fractional Senior Marketing Professional to drive end-to-end marketing initiatives based on specific project needs. This role is ideal for an experienced marketing leader who can develop and execute comprehensive strategies, optimize campaigns, and align marketing efforts with business objectives for B2B software/services organizations.


Key Responsibilities:

Develop and implement strategic marketing plans tailored to business goals.

Oversee brand positioning, messaging, and content marketing initiatives.

Manage digital marketing campaigns, including SEO, paid ads, and social media.

Collaborate with leadership on demand generation, lead nurturing, and sales enablement.

Analyze marketing performance metrics and optimize strategies for ROI.

Coordinate with internal teams and external vendors as needed.


Qualifications:

7+ years of marketing experience in B2B software or services.

Expertise in digital marketing, brand strategy, and demand generation.

Strong understanding of LinkedIn, YouTube, and other professional marketing channels.

Experience managing cross-functional projects and aligning marketing with sales.

Ability to work flexibly on a project basis.


📩 Send all resumes to jonathan@salessynergypros.com

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Transformative B2B Consulting for Businesses of All Scales

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Fractional Sales Leadership

AI-Powered GTM & Sales Enablement

QBR Strategy & Sales Operating Rhythm

B2B Voice of Customer (VOC) Program Workshops & Implementation


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Location

Boston, MA

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